Privacy Policy

What is this Privacy Policy for?

This privacy policy is for this website and served by Profanity Ink and governs the privacy of its users who choose to use it.

The policy sets out the different areas where user privacy is concerned and outlines the obligations & requirements of the users, the website and website owners. Furthermore the way this website processes, stores and protects user data and information will also be detailed within this policy.

The Website

This website and its owners take a proactive approach to user privacy and ensure the necessary steps are taken to protect the privacy of its users throughout their visiting experience. This website complies to all UK national laws and requirements for user privacy.

Use of Cookies

This website uses cookies to better the users experience while visiting the website. Where applicable this website uses a cookie control system allowing the user on their first visit to the website to allow or disallow the use of cookies on their computer / device. This complies with recent legislation requirements for websites to obtain explicit consent from users before leaving behind or reading files such as cookies on a user's computer / device.

Cookies are small files saved to the user's computers hard drive that track, save and store information about the user's interactions and usage of the website. This allows the website, through its server to provide the users with a tailored experience within this website.
Users are advised that if they wish to deny the use and saving of cookies from this website on to their computers hard drive they should take necessary steps within their web browsers security settings to block all cookies from this website and its external serving vendors.

This website uses tracking software to monitor its visitors to better understand how they use it. This software is provided by Google Analytics which uses cookies to track visitor usage. The software will save a cookie to your computers hard drive in order to track and monitor your engagement and usage of the website, but will not store, save or collect personal information. You can read Google's privacy policy here for further information [ ].

Other cookies may be stored to your computers hard drive by external vendors when this website uses referral programs, sponsored links or adverts. Such cookies are used for conversion and referral tracking and typically expire after 30 days, though some may take longer. No personal information is stored, saved or collected.

Contact & Communication

Users contacting this website and/or its owners do so at their own discretion and provide any such personal details requested at their own risk. Your personal information is kept private and stored securely until a time it is no longer required or has no use, as detailed in the Data Protection Act 1998. Every effort has been made to ensure a safe and secure form to email submission process but advise users using such form to email processes that they do so at their own risk.

This website and its owners use any information submitted to provide you with further information about the products / services they offer or to assist you in answering any questions or queries you may have submitted. This includes using your details to subscribe you to any email newsletter program the website operates but only if this was made clear to you and your express permission was granted when submitting any form to email process. Or whereby you the consumer have previously purchased from or enquired about purchasing from the company a product or service that the email newsletter relates to. This is by no means an entire list of your user rights in regard to receiving email marketing material. Your details are not passed on to any third parties.

Email Newsletter

This website operates an email newsletter program, used to inform subscribers about products and services supplied by this website. Users can subscribe through an online automated process should they wish to do so but do so at their own discretion. Some subscriptions may be manually processed through prior written agreement with the user.

Subscriptions are taken in compliance with UK Spam Laws detailed in the Privacy and Electronic Communications Regulations 2003. All personal details relating to subscriptions are held securely and in accordance with the Data Protection Act 1998. No personal details are passed on to third parties nor shared with companies / people outside of the company that operates this website. Under the Data Protection Act 1998 you may request a copy of personal information held about you by this website's email newsletter program. A small fee will be payable. If you would like a copy of the information held on you please write to the business address at the bottom of this policy.

Email marketing campaigns published by this website or its owners may contain tracking facilities within the actual email. Subscriber activity is tracked and stored in a database for future analysis and evaluation. Such tracked activity may include; the opening of emails, forwarding of emails, the clicking of links within the email content, times, dates and frequency of activity [this is by no far a comprehensive list].
This information is used to refine future email campaigns and supply the user with more relevant content based around their activity.

In compliance with UK Spam Laws and the Privacy and Electronic Communications Regulations 2003 subscribers are given the opportunity to un-subscribe at any time through an automated system. This process is detailed at the footer of each email campaign. If an automated un-subscription system is unavailable clear instructions on how to un-subscribe will by detailed instead.

External Links

Although this website only looks to include quality, safe and relevant external links, users are advised adopt a policy of caution before clicking any external web links mentioned throughout this website.

The owners of this website cannot guarantee or verify the contents of any externally linked website despite their best efforts. Users should therefore note they click on external links at their own risk and this website and its owners cannot be held liable for any damages or implications caused by visiting any external links mentioned.

Adverts and Sponsored Links

This website may contain sponsored links and adverts. These will typically be served through our advertising partners, to whom may have detailed privacy policies relating directly to the adverts they serve.

Clicking on any such adverts will send you to the advertisers website through a referral program which may use cookies and will track the number of referrals sent from this website. This may include the use of cookies which may in turn be saved on your computers hard drive. Users should therefore note they click on sponsored external links at their own risk and this website and its owners cannot be held liable for any damages or implications caused by visiting any external links mentioned.

Social Media Platforms

Communication, engagement and actions taken through external social media platforms that this website and its owners participate on are custom to the terms and conditions as well as the privacy policies held with each social media platform respectively.

Users are advised to use social media platforms wisely and communicate / engage upon them with due care and caution in regard to their own privacy and personal details. This website nor its owners will ever ask for personal or sensitive information through social media platforms and encourage users wishing to discuss sensitive details to contact them through primary communication channels such as by telephone or email.

This website may use social sharing buttons which help share web content directly from web pages to the social media platform in question. Users are advised before using such social sharing buttons that they do so at their own discretion and note that the social media platform may track and save your request to share a web page respectively through your social media platform account.

Shortened Links in Social Media

This website and its owners through their social media platform accounts may share web links to relevant web pages. By default some social media platforms shorten lengthy urls [web addresses] (this is an example:

Users are advised to take caution and good judgement before clicking any shortened urls published on social media platforms by this website and its owners. Despite the best efforts to ensure only genuine urls are published many social media platforms are prone to spam and hacking and therefore this website and its owners cannot be held liable for any damages or implications caused by visiting any shortened links.


Within Europe a new law comes into effect on the 25th May 2018. The law's intention is to protect individuals online privacy. What this means is that the data collected by companies about you when you visit a website or use an app is your data and not the companies. The company must request if this data can be used or taken. You can change your mind at any time by informing the company.

We at Profanity ink support this new legislation and take it very seriously. This article will run through your new rights and how it affects this website.

1. The Right to access.
This means you have the right to request any data a website/ app has of you and ask how this data is being used. If you would like to see the data we might have of you please use our contact form and we will get back to you ASAP. As a general rule, if you are not a member the only data we would have is your IP address and the browser type you accessed the site by. If you are a member we would also the details you entered when creating an account and details of any purchases you might have made.

2. The right to be forgotten.
This means you can request at any time the details a website/ app has about you to be removed. In practice this means if you have an account somewhere , then you have the right to close it and have your details removed from that service. If you would like to close an account on this site and have any details of you removed please use the contact form and you account will be eigther be fully removed if you have not made a purchase or fully anonymised if you have.

3. The right to data portability.
This means you can request the account details you have with a website/ app be given to you in a form that in theory could be used with another company to open an account. In practice this would mean in a CSV spreadsheet form. If you have an account with us and would like to have your account details provided to you in a spreadsheet form please use the contact us page and we will happily provide this for you.

4. The right to be informed.
This means you must to be informed by a website/ app that data will be collected whilst you are using the service at the first point of entry. On this website that means you will see a banner when you first visit the site advising that cookies will be placed on your browser. The banner will remain until you confirm your acceptance of this. This site requires certain cookies in order to function. A cookie is a small file that gets places on your pc which holds a small bit of information. These files can be removed at any time and are only needed whilst you are on the site.

The cookies we place on your browser are:
1. A session cookie - This lets the site know its you (the same person) on each page that you visit specifically needed if you add something to the cart or login.
2. A cookie consent cookie - confirms that you have agreed to cookies being placed on your Browser.
3. Atuvc - This is a 3rd party cookie from the  "AddThis social sharing site". You will see Share on Facebook (and other places) buttons on site. These are provided by this company.
4. Currency - This lets the site know what currency is being used.
5. Language - This lets the site know the language that is being used.

5. The right to have your information be corrected.
This is a simple one. If a website has incorrect information about you, you have the right to request they update their information. You can update your information at any point on this site by loggin into your account. Any info you update is instantly updated.

6. The right to restrict processing.
This means you can request at any time your data is not used. In practice this means that you can request your information is not used for marketing purposes. We do not use your details in this way but if in doubt please do use the contact us form and we can discuss this further.

7. The right to object.
This means and confirms that you have the right to object to your data being used. My interpretation of this is that you can and have the right to request your data is removed from a service. Please use the contact form if you would like to close your account and or if you would like any information we might have about you removed.

8. The right to be notified.
This means if a company is hacked and the hacker has potentially got your details, you have the right to be told within 72hrs of the event (Or I would think 72 hrs of the website/ company finding out about the breach). We will never try to hide a breach of data and whether this legislation existed or not, we would tell you straight away about and hacking or potential hacking so you can act to secure your data.

v.2.0 May 2018 Edited & customised by: Profanity ink. Bury Gate, Felsted, Dunmow, Essex. CM6 3DJ